Category
Generative Engine Optimization — how content gets selected, summarized, and cited by generative AI systems.
This case study explains how a Qatar-based consumer e-commerce store achieved measurable visibility inside AI search…
Abhinav Krishna
772 words
4 min read
When ChatGPT searches the web, it doesn't send your prompt as-is. Behind the scenes, GPT-5 performs a process known as…
Abhinav Krishna
1,247 words
6 min read
Recently, something unusual showed up in Google Search Console (GSC) — queries that don't look like they were typed by…
Abhinav Krishna
630 words
3 min read
Answer Engine Optimization (AEO) is the practice of structuring and optimizing content not only in your website but all…
Abhinav Krishna
1,795 words
9 min read
Modern search engines, especially those using AI technologies like Google AI Mode and Gemini, are shifting away from…
Abhinav Krishna
1,397 words
7 min read
In 2025, Google officially transitioned from a traditional search engine to an AI-first knowledge engine. With the…
Abhinav Krishna
1,176 words
6 min read
Optimization of content visibility in AI-generated responses has become a crucial area of exploration. Several terms…
Abhinav Krishna
1,989 words
10 min read
As an SEO engineer working closely with evolving search technologies, exploring the shifts in how Google surfaces and…
Abhinav Krishna
1,042 words
5 min read
Search engines / Generative Engines no longer return lists of links and leave users to find answers. The modern…
Abhinav Krishna
6,155 words
31 min read